Venice is one of the most magical cities in the world — a place where history, art, and romance seem to float through the air as effortlessly as gondolas on the Grand Canal. As you wander through its labyrinthine streets, bustling piazzas, and hidden corners, you’ll inevitably want to bring a piece of La Serenissima home with you.
But with so many souvenir options, from touristy trinkets to authentic artisan goods, it can be overwhelming to decide what’s worth buying.
In this complete guide, we’ll walk you through the best souvenirs to buy in Venice, where to find them, how to spot authentic items, and a few insider tips to make your shopping experience truly special.
1. Murano Glass: A Shimmering Legacy
When you think of Venetian souvenirs, Murano glass is likely the first thing that comes to mind — and for good reason. Produced on the nearby island of Murano since the 13th century, these intricate glass pieces are famous worldwide.
You can find everything from delicate jewelry and colorful beads to elaborate chandeliers and sculptures. Small items like vases, figurines, and pendants are perfect for travelers who want a beautiful keepsake without worrying about heavy luggage.
Pro Tip:
Be cautious of cheap knock-offs! Authentic Murano glass pieces will often come with a certificate of authenticity. Look for shops that proudly display “Vetro Artistico® Murano” signage, the official trademark of true Murano glass.
Where to buy:
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Visit Murano Island itself for the real deal.
2. Burano Lace: A Tradition of Elegance
Another neighboring island, Burano, is famed for its exquisite handmade lace. Venetian lace-making dates back to the 15th century and remains a symbol of patience, skill, and beauty.
While lace might not seem like the most obvious souvenir, imagine bringing home delicate lace handkerchiefs, tablecloths, doilies, or even framed lace artworks. They make thoughtful gifts and elegant decor for your home.
Pro Tip:
Machine-made lace is common (and cheaper), but if you want authentic handmade lace, expect to pay more — and ask questions about how it’s made.
Where to buy:
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Visit Burano directly and check out the Museo del Merletto (Lace Museum).
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Look for small shops with lace makers demonstrating their craft.
3. Venetian Masks: More Than Just Carnival
Venetian masks are not just for Carnival; they are powerful symbols of the city’s mysterious past. Crafted from papier-mâché, porcelain, or leather, these masks range from playful to ornate, featuring gold leaf, feathers, and hand-painted details.
Even if you’re not attending a masquerade ball anytime soon, a Venetian mask makes a stunning piece of wall art or a unique gift.
Pro Tip:
Mass-produced plastic masks flood the market. If you want an authentic mask, buy from a traditional mascarero (mask maker), and watch for craftsmanship and hand-painting details.
Where to buy:
4. Marbled Paper: Old-World Charm
Venetian marbled paper is a gorgeous and often overlooked souvenir. This centuries-old craft involves handcrafting colorful swirls and patterns on paper using special techniques. The results are mesmerizing, one-of-a-kind designs.
You’ll find marbled paper used in journals, photo albums, stationery, and even art prints. It’s perfect for anyone who loves writing, crafting, or unique decorative items.
Pro Tip:
Visit artisan bookbinding and paper shops where the papers are hand-marbled and not mass-produced.
Where to buy:
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Papier Mâché Venezia
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Legatoria Piazzesi (the oldest paper shop in Venice).
5. Gondolier Hats and Striped Shirts: A Fun Fashion Souvenir
Venetian gondoliers are iconic, and their simple but stylish uniforms — striped shirts and boater hats with ribbons — are a fun way to bring home a piece of Venetian charm.
While these souvenirs are more playful and less “authentic artisan” compared to Murano glass or Burano lace, they still make for great photos, costume parties, or gifts.
Pro Tip:
Buy high-quality cotton shirts rather than cheap polyester versions, and look for made-in-Italy labels for better quality.
Where to buy:
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Tourist shops near Rialto Bridge or San Marco.
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Better yet, look for slightly off-the-beaten-path boutiques for better quality.
6. Art Prints and Watercolors: Capture the Romance
Venice is pure visual poetry, so why not take home a piece of it? Art prints, original watercolors, or sketches by local artists make amazing souvenirs. You’ll find plenty of artists selling their work along the canals or in small galleries.
Unlike mass-produced postcards, a watercolor of a Venetian canal or a romantic sunset over the lagoon will carry a personal and emotional touch.
Pro Tip:
Chat with the artist if you can! Many will personalize the work with a little dedication or even create a custom piece for you.
Where to buy:
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Along the Riva degli Schiavoni waterfront.
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Small galleries in Dorsoduro or Cannaregio districts.
7. Local Gourmet Treats: Tastes of Venice
For food lovers, edible souvenirs are a must. Venetian and Veneto-region specialties include:
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Baicoli biscuits (dry, boat-friendly cookies from the 18th century).
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Venetian polenta flour.
Also, don’t forget Bellini mix — the classic Venetian cocktail made with peach puree and prosecco!
Pro Tip:
Buy vacuum-sealed packages or sturdy bottles if you’re flying back home. Check your country’s customs regulations regarding food imports.
Where to buy:
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Drogheria Mascari (historic spice and gourmet food store).
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Rialto Market (for a local experience).
8. Handmade Leather Goods: Italian Quality at Its Best
While Florence might be the leather capital of Italy, Venice also has fantastic artisan leather shops. You’ll find handmade wallets, bags, belts, and shoes, often created in small workshops by local craftsmen.
Pro Tip:
Look for stores where you can smell the real leather and even see artisans working in the back. Avoid suspiciously cheap goods.
Where to buy:
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il grifone
- il graffio
9. Jewelry Inspired by Venice
Venetian jewelry often features designs inspired by the sea, history, or local traditions. Popular choices include:
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Murano glass bead jewelry.
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Gold jewelry with Venetian filigree designs.
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Cameos and coral pieces.
Pro Tip:
For high-end jewelry, check that shops are certified and items come with guarantees of authenticity.
Where to buy:
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Nardi (luxury jeweler in Piazza San Marco).
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Artisan jewelry shops near Campo Santo Stefano.
Final Tips for Buying Authentic Souvenirs in Venice
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Support local artisans whenever possible. Venice is struggling with mass tourism; every purchase from a real artist or craftsman helps preserve the city’s culture.
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Be wary of “Made in China” fakes. If a price feels too good to be true, it probably is.
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Ask for authenticity certificates for items like Murano glass, lace, and fine jewelry.
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Pack carefully if you’re buying fragile items like glass or ceramics. Most shops will provide bubble wrap, but bring some extra if you plan to do a lot of shopping.
Conclusion: The Best Souvenirs from Venice Are Those with a Story
At the end of the day, the best Venetian souvenir is one that carries meaning for you. Maybe it’s a mask that reminds you of a mysterious alley you discovered, a piece of glass that sparkled just right in the sun, or a simple striped shirt that made you feel like a gondolier for a day.
When you shop thoughtfully and choose authentic, meaningful pieces, you’re not just bringing home souvenirs — you’re carrying a part of Venice’s spirit with you.
Buon viaggio e buono shopping!
